Sports Psychology

Sports fans love to argue with fans from other teams. They debate the performance and talent of individual players as well as the merits of the team as a whole. They may even spend hours debating which mascot is better or at least more popular. When it comes to the latter, there is actually a survey that can be used to settle the score.

sportsThe 2011 survey looked at mascots in terms of four attributes: appeal, entertainment value, team identification and awareness of the mascot itself. The survey considered mascots from professional sports teams across the country to determine which is the most popular in America (and to give rental companies an idea as to which Mascot Costumes to stock up on before Halloween).… Read the rest

The Advancements in Stem Cell Research

When you envision your baby’s birth, you may imagine your doctor holding the baby up and announcing, “it’s a beautiful healthy baby (add gender here)!”  The next image is probably that of the baby’s umbilical cord being cut. In that remarkable instant, mother and baby go from being one connected entity to two autonomous beings.  What you may not have thought about is how the choice you make about the subsequent moments can be critical. They present the opportunity for your baby’s cord blood to be collected and banked for decades into the future. And the decision to bank your child’s cord blood now may result in saving his or her life later on.… Read the rest