Microsoft has come out with a new online magazine Publicyte which is to be used to promote its public sector initiatives. The new magazine is led by Mark Drapeau, editor and chief.
Drapeau is hoping to make Publicyte, the digital magazine, “a great source of creative thought leadership on technology and innovation for different public sector verticals” such as government, education and health care. “We want to present Microsoft in a new light to influential people in the public and civic sectors and through the media that covers it.”
As well as Drapeau, the magazine will incorporate articles by other writers from Microsoft as well as contributions from writers out with the company. The main focus will be on Microsoft.
There has been no major announcement about the magazine as the company wants the readership to grow naturally. The audience is expected to be public and civic sector professionals. The goal is to influence how people think about issues like social media and government.
From Axesoft supplier of Microsoft products including Microsoft Office 2010 Home & Student – Review